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Can You Compare Bernhardt Leather with Bradington Young and Motion Craft?
Question: How does Bernhardt leather motion furniture rank with the Bradington young and motion craft? August 26, 2020 Answer: Bernhardt is not a motion furniture specialist like MotionCraft and Bradington Young. They do buy mechanisms…
Is it Worth Replacing a Mattress if You Don’t Replace the Box Spring?
Question: Is it worth replacing a mattress if you don’t replace the box spring? Both are the same age. August 26, 2020 Answer: There is no reason to replace the box spring (or foundation) in…
Do Dimethyl FumarateIs Causes Sofa Dermatitis?
Question: I purchased a Flexsteel Latitudes Power Recliner in January, 2020. I have now found out that Dimethyl Fumarate Sachet Packets were likely inserted into the framework of the recliner. We have researched the DMF…
What is the Most Comfortable Seat Depth For a Sofa?
Question: What is the most comfortable seat depth for a sofa? My husband feels most seats are too short. I think most are too deep. August 24, 2020 Answer: Seat comfort is an extremely complex…
What is the Best Reclining Furniture Recommended for Arthritis and Fibromyalgia Patients?
Question: What recommendations do you have for reclining furniture with excellent support and ideally, ergonomically designed? I have chronic pain resulting from arthritis and fibromyalgia. I’ve had 2 back surgeries and trying my best to…
Which Sleeper Chair Brand is Best?
Question: I have been considering a twin sleeper chair or chair ½. I am considering BEST company’s Westney mission chair sleeper. Another is Pottery Barn’s which has the advantage of having washable covers.With freight cost…
What Can Cause the Peeling of Supreme Leather in a Short Period?
Question: We purchased a high grade (supreme) leather sofa set from SCS, as we had structural problems with the first purchase we received a replacement set approx. 15/16 months ago. Now the leather is beginning…
Does Grain Leather Peel off?
Question: I just read your article on bonded vs. faux leather which was very informative! I had some dining chairs that started to severely flake and peel at the edges despite having been in good…
How Good is the Joybird Lewis Sofa Compared to Other Brands?
Question: My daughter is interested in a Joybird Lewis sofa. How does this compare to Bernhardt Highland Park Lex, Craftmaster Catherine sofa and Rowe Dorset sofas? We saw these sofas while shopping in Belfort…
Where Can I Get a High Back Non-leather Reclining Sofa and Loveseat?
Question: We are in our 60’s, my husband is 6’4” and I’m 5’11. We’d like a high back non-leather reclining sofa and loveseat. We are active and it seems there is always family and grandkids…
Do You Know Anything About Bernhardt Addison Sofa Brand?
Question: I am considering a Bernhardt Addison sofa which has spring down cushions. I don’t have any specs on the density of the cushion. Also, I read that they use multi-ply engineered hardwood to construct…
Which Brand is Much Recommended as Best in Reclining Sofa Construction?
Question: Hi Jeff, I am interested in a reclining sofa & loveseat set (doesn’t matter if it’s manual or power) and for my budget right now I’m down to Steve Silver Bogata & Ashley Rotation….
Jeff Frank is a 45-year veteran of the furniture industry.
He has worked directly with hundreds of manufacturers, retailers, designers, and suppliers.
Jeff’s manufacturing company, Simplicity Sofas, founded in 2007, won the $20,000 Grand Prize in a 2012 nationwide competition for “Most Innovative U.S. Small Business.”
Simplicity Sofas was one of the first furniture manufacturers to sell Direct to Consumer. The brand was selling nearly 100% of sales through its online website several years before Amazon and Wayfair popularized the concept.
After 15 years, Jeff retired from Simplicity Sofas to devote full time to this Insider’s Guide to Furniture blog.
Over his career, Jeff has been directly involved in all aspects of furniture manufacturing, retailing (both stores and online), and product design.
In the 1970s and 1980s, Jeff was a Buyer for a major furniture retail chain, purchasing over $200 million of furniture & mattresses.
As a Buyer, Jeff negotiated with hundreds of large & small furniture manufacturers. He also set pricing for Special Sales Events and the everyday showroom prices.
Other responsibilities included merchandising, advertising, customer service, and more.
In between Jeff’s work as a Buyer and his ownership of a furniture manufacturing firm, he formed a product design team that created a new type of modular, ready to assemble furniture.
Jeff has received 7 patents. 5 of these were licensed to a major furniture manufacturer, accounting for over $40 million in sales.
Jeff has been writing about the furniture industry for over a decade.
He has published more than 2000 articles & reviews, with over 2 million views.
The Insiders Guide To Furniture includes over 500 articles and reviews. Several of these are constantly being re-written and updated.
Research is ongoing. Jeff visits the International Home Furnishings Market in High Point, North Carolina to view new products. He also speaks frequently with factory executives.
He is happy to receive your Ask the Expert questions about product quality & value, brand comparisons, design & construction, costs & pricing, customer service & warranty issues, and many more furniture-related topics.